Install Training-Day Odor System for Théorique.

We give athletes and long-shift buyers a clear training-day reason to take Déodorant N°1, using the jar already on your site. One ad path, one shopping page, and a short follow-up email. The goal: more first orders that leave as a kept training jar, not another science browse.

Théorique

Training-Day Odor System

Someone shopping natural deodorant science is shown Déodorant N°1 as the Training-Day Odor System jar for long sessions. Existing proof and 90-day confidence stay on the site.

Déodorant N°1 · about $28 / 40g
Aluminum-free · silver + zinc
Training-day hold · refill path

InboxThéorique

Your training day already has a jar.

Théorique · to me

Start with the Déodorant N°1 you already trust. Take it as the training-day system for long sessions, then refill at the real use window. One odor path, without another stick swap.Open your Training-Day path

Buying occasion and product path.

Someone browsing aluminum-free science is given a clear training-day reason to take Déodorant N°1 (about $28 / 40g). Existing product proof stays on the site. This is a long-session campaign for athletes and long-shift buyers.

Science or PDP browse

Shoppers can land on formulation proof or a product page and check out without a clear training-day path that makes Déodorant N°1 the jar for sessions that outlast a normal stick.

Training-Day Odor System path

One ad, shopping page, and follow-up email that frame train, hold, and refill as one long-session path, using the jar already on the site.

An illustrative training basket, then the business question.

Prices below are public DTC references for an illustrative training basket, not a measured result. Judge success on order value, conversion, and margin. First jar stays separate from later refills.

Illustrative training basket

Déodorant N°1 · 40g≈ $28

Illustrative two-jar start≈ $56

Refill · later pathlive SKU

Illustrative first jar≈ $28

Soft directional math from public Théorique Déodorant N°1 pricing. Labeled illustrative on purpose.

Order value

Do more training-day buyers leave with Déodorant N°1 instead of bouncing on science?

Conversion

Does the training-day path help or hurt checkout vs PDP browse?

Margin

Is the named system worth the creative and email cost of the install?

Later refills are a separate question from the first training-day jar decision.

What Edge9 installs

Training-Day Odor System is the named system that gives athletes a clear long-session reason to take Déodorant N°1 and refill it.

$3,000

What is included

Named concept + live campaign page for Training-Day Odor System
30+ ads for the training-day path
1 to 3 email mini flow to science browsers or buyers who did not take the training-day jar
Weekly check-ins for 30 to 45 days

We keep going only if order value, conversion, and margin clear a bar you set.

Book to decide on install

Unsolicited concept. Brand product prices illustrative.

Book 15 minutes to decide on the install.

The call covers how Training-Day Odor System sits next to what you already sell, the $3,000 stack, and whether you want Edge9 to install it.

Creative fit: how Training-Day Odor System sits with existing Déodorant N°1 proof and confidence language
Deliverables: 30+ ads, path, mini flow, weekly check-ins (30 to 45 days)
Decide whether Training-Day Odor System is the right install

Book to decide on install